Technical Publishing for your Company

We create guides, documentation, ebooks
and more, for software engineers.

See Examples

From our customers...

Beyang Liu

"Ritza is the best external technical writing team we've worked with."

—CTO @ Sourcegraph
Amjad Masad

"It's been nothing short of awesome working with you."

—CEO @ Replit
Dan Moore

"Working with Ritza has been fabulous."

—Head of DevRel @ FusionAuth
Sagar Batchu

"I’m proud to post Ritza’s work on behalf of the company."

—CEO @ Speakeasy

Marketing as Education

Developers hate traditional marketing and sales. Developers love clear, accurate, and easy-to-use documentation.

Don't tell developers how good your solution is - show them, by teaching them how to solve their problems with your product or service.

Our team can help you unlock more sales through your technical documentation. Today.

Our process includes writing, editing, quality assurance, and design. Our team is made of developers and ex-developers, so we understand the target audience well. We produce and publish the documentation that we would want ourselves.

You can also check out some of the tools we have developed to help in the process of producing quality documentation.

How much does it cost?

Single Guide or Tutorial $3000 ~2000 words

Give us a try by purchasing a single article.

We will write the proof-of-concept code and a clear guide, showing how to use your product or service.

Example Guide

content marketing $7 500 / month ~5000 words / month

We produce a set of new guides and documentation each month, working closely with your team.

We can also compile these guides into an ebook and create a companion site, driving traffic to your main domain.

Example Documentation

Developer Advocacy from $15 000/ month Customized to your needs

We'll build your docs platform, write and maintain your docs and blog and optimize your SEO.

We'll also build your Slack community, create new landing pages, and generally help you win.

Example Landing Page

Email to purchase any of the above plans. Looking for something smaller? We also offer a technical editing service. Sign up at

What makes Ritza’s content different?

Instead of using our services, you might choose to find a freelancer, employ a full time content writer, create an in-house content team, or contract an agency. All of these are valid options and we’ll gladly refer you if they seem a better fit for your needs.

However, we distinguish ourselves from all of these options in several ways


Our content is created by a team of professionals

Ritza’s content is created by a team of people who all have expertise in technology and writing. By contrast, most other content on the web is produced either by


An individual writer, often “unpolished” in terms of editing, design, and readability


A content team that produces generic 'fluff' content, that is gamified for views and other metrics.

Ritza’s team consists solely of craftspeople: doers, not overseers. These are people who understand the audience very well, as they are part of it. They are creating the content that they wish existed. The writer is always the main contributor to any piece of content, and is supported by editors and designers as necessary.

While many content agencies claim that their writing is produced by “experts”, they often pay 1c-10c/word for this “expert created” content, with the rest of the fee being absorbed by account managers and other business focussed people. The “expert” is often someone without much expertise on the topic.


Our content is beautiful and distraction free

A vast majority of content is cluttered and ugly. It contains many CTAs to try to get the reader to do something (often to spend money or sign up for a mailing list). By contrast, Ritza’s gives readers the content that they need and then gets out of the way. This approach does not result in an increase of vanity metrics, but it ultimately wins the readers’ respect and loyalty.


Our content focuses solely on educating your readers

It sounds paradoxical, but our content works well as marketing precisely because it strives not to be marketing. We do not push readers to buy products or services (though we often demonstrate how products and services can be used to solve specific problems). Our writers’ only goal is to help the reader solve problems, and that’s why readers love our content.

" I’m proud to post Ritza’s work on behalf of the company."

"Ritza is the best external technical writing team we've worked with"

"Working with Ritza has been fabulous. They take a few sentences of guidance, review examples, and build out great docs our users love, even for technologies they are unfamiliar with. Plus, Ritza matches our look and feel and tone. If you’re looking to improve your technical documentation, I highly recommend engaging with Gareth and his team"

Dan Moore
Head of DevRel @ FusionAuth

"Ritza’s team goes beyond what is asked and does a phenomenal job overall. It is great working with them"

"It's been nothing short of awesome working with you"

"The docs are super sick"

"I open them up every night just to click around and read them for the 100th time"

"Gareth and his team have been easy to work with and have produced really high quality content. I’d 100% recommend them"